Posts Tagged ‘Direct mail’

Code 9 launch Code 9 Marketing

Monday, June 13th, 2011
Code 9 MarketingWe’ve recently launched a sister website to Code 9 Design to highlight and promote our online marketing services such as SEO, PPC, Social Media and Email Marketing. Code 9 Marketing Director Jerry Holliday explains, “We felt that our existing online marketing services needed some room to breath away from our main web design and branding services website.” “The Internet is changing at a rapid pace and businesses with a web presence really need to implement a coherent online strategy to stay ahead of the competition. Code 9 Marketing will continue to help our clients in this area.” Code 9 Marketing can help with website planning, design and build through to content marketing, search engine optimisation, pay per click campaigns, social media marketing and email database capture and reader engagement. Click here to have a look around the website! Contact Us if you’d like to chat about your online marketing. (No obligations or hard selling here)

Why Start an Email Newsletter?

Monday, August 16th, 2010
newsQuite often this question comes up and is something we’d encourage business owners to seriously consider as part of their online marketing strategy. Email Newsletters compliment your website or blog nicely and can drive traffic back to them and help the longevity of your customer relationships. 1. If you engage with your email list (you are building an email list aren’t you?) and offer value to it you will build trust in your brand and services. 2. Your readers may not need your services today or tomorrow, but if you regularly touch bass with them, they WILL remember you when they need you! 3. It’s very inexpensive compared to printed newsletters or papers. You can reach thousands of subscribers for mere pence per person as opposed to taking on printing, posting and fulfilment costs. 4. Email newsletters encourage word-of-mouth advertising and make it easy for your subscribers to forward your email to others and also allows you to reach people you may not have reached any other way. 5. A good Email newsletter platform will provides track-able results giving you access to information such as who clicked what link, open rates and other really interesting data!

Are You Capturing Prospects?

Friday, September 18th, 2009
Big business has been doing it for donkey’s years, yet many small and medium sized businesses are still failing to capture valuable prospects by not having email capture forms on their websites. By building your own opt in email list you have a chance to engage your list who may not be ready to take up your services or products just yet but may want to further down the line. It typically takes 7 touches or exposures to your brand before prospects are ready to buy and email capture gives you the chance to do just that. A free sample of your product or free information of what you have to offer is often enough to get a name and email onto your database base and need not be an expensive process either. It’s worthwhile exercise thinking about how your business could offer email prospects high value. Restaurants are a great example of what could be achieved. How many restaurants allow customers to walk in, eat and leave without giving their email address? By offering a voucher, discount or similar offer these businesses could bring back paying customers again and again by sending out broadcast emails for their latest deal. Dominoes Pizza does this very well. Email newsletters can not only provide deals and offers but regular news and quality information about the relevant sector. Consultants in many different sectors should build their authority by becoming a maven and expert in their market. When the prospects does want your service who will they buy from? The business that has engaged them with great content and offers or from an ad randomly picked from the yellow pages?

Design Scoop

Friday, September 11th, 2009
  • This Week…

    Create interactive direct mail

    Create interactive direct mail

    Lindsey Whittle reveals how she created an innovative solution to promote the homeless charity Crisis, which won her a student D&AD Yellow Pencil. Read More . 21 Great Shots - And How They Were Taken

    21 Great Shots [And How They Were Taken]

    “In our photography forums we’ve got a creative group of photographers – many who set themselves all kinds of photographic projects and then share how they took the shots.” Read More . Washdays - Simon Neal Interviewed by The Reel

    Washdays – Simon Neal Interviewed by The Reel

    “The Rushes Soho Shorts awards were handed out to their talented filmmaker-recipients last month, so we’ve spent the last few weeks collating and curating a tidy DVD featuring (almost) all of the finalist films in full. Phew!! To celebrate this momentous occasion, we thought we’d catch up with Another Film Company director Simon Neal to ask him what the making of his Short Film category winning piece ‘Washdays’ was like”. Read More . The Energy of new Middle Eastern Design

    Brave new world – The Energy of new Middle Eastern Design

    Pearlfisher’s Sophie Maxwell takes us on a design tour of Lebanon. Read More . Creativity and Technology

    Creativity and Technology

    Coming to London in November 2009! How do we remake media and creativity in a social world? Read More .